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School of YouTube
£150.00
One time

Get unlimited lifetime access to 70+ Video Lessons and 6+ hours worth of content packed full of tips and information on how to grow a YouTube Channel and make a career out of it.

✓ 70+ Video Lessons
✓ Over 6 hours of video content
✓ Unlimited Lifetime Access
✓ New lessons and updates added
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WHAT IS THE SCHOOL OF YOUTUBE?

Ten years ago, I quit my job as a school teacher to take on my little YouTube channel full time. I knew nothing on how to plan content, make good thumbnails and titles, get brand deals and how to work with sponsors. I certainly had no idea how to run my YouTube channel as a business. 10 Years later, I now have nearly 2.5 Million YouTube subscribers, and over 350 Million views. I have condensed my 15 years of YouTube experience (10 years of which have been full time) into this 6 hour Masterclass course. I will be there to guide you through each Module, and by the end of the course you will have a thorough understanding of what it takes to make a career out of your YouTube Channel.

MIKE PULLEN

TA OUTDOORS YOUTUBE CHANNEL

What you’ll learn

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    Where to start - How to find your Niche on YouTube and plan your content efficiently

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    Camera & Filming Tips to make creating videos a stress free process

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    Editing - How to Edit, and tips on improving the workflow of your edits

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    A deep dive into YouTube itself - Analytics, Watch Hours, Monetisation

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    How to accelerate your growth - Introducing multiple revenue streams

MODULE 1 - Getting Started

  • How to find your Niche

  • Do you want to set it up as a brand or individual?

  • Do you want to film indoors or outdoors? And the benefits and drawbacks of this

  • Setting up accounts on other social media platforms and why this is vitally important

MODULE 2 - How to Plan

  • How to properly plan your content and get yourself setup so that you don’t have to worry about what video to put out next week

  • Competition Research - identifying competition in your niche and how you can find gaps in the market

  • Using AI - How you can leverage AI to massively speed up your research and planning process

  • 3rd part tools that can make your life a hell of a lot easier when it comes to planning

  • Upload schedule - the importance of knowing when to upload, and why regular uploads are so key

  • Creating a ‘Hook’ - how to create a Hook and different methods you can use to keep viewer retention

  • Writer’s block - What to do when you get writer’s block and how to batch-plan a number of videos

Module 3 - Camera & Filming Tips

  • We look at different camera setups for different budgets

  • Filming Tips - We take a field trip to the woods and I go through some of my best filming tips

  • Camera Settings - A look into what camera settings to use and how to get the best footage out of your camera

  • B-roll - The importance of B-roll and how you can utilise it to get better audience retention and create a more immersive viewing experience

  • Microphones - A look at the different types of microphones you can use, and which ones I find best for certain situations

  • Indoor filming tips - We also take a look at indoor filming setups and how to get the best studio-style backdrop

  • Example Camera footage - I demo some footage from a number of different cameras so you can see the difference between them

MODULE 4 - Editing

  • Storage - How to efficiently store your footage, and setting up your editing workflow so that you don’t end up maxing out the power on your computer causing it to crash

  • Organising folders - A deep dive into how I organise my editing folders and files so that I can find footage easily

  • How to Edit - A look at how I go about editing my videos and various tips and tricks to make your editing workflow faster

  • Using music - Using music with your edits and the benefits and drawbacks of this

  • Outsourcing - Don’t want to edit? We take a look at how you can outsource your editing to help save yourself some time

MODULE 5 - Thumbnails & Titles

  • The importance of Thumbnails and Titles

  • Demo Thumbnail - I show you how I make my thumbnails pop and different methods and programs you can use

  • Titles - A look into the importance of titles, and how you can get inspirational title ideas

MODULE 6 - Uploading your first video

  • A look into the YouTube Partner Program and what you need to do to achieve monetisation

  • How to get your video out there to more people

  • Comments - The importance of comments and building a community

  • Signing out - How to round off your videos and generate a strong call-to-action

MODULE 7 - How to get Monetised

  • We deep dive into the different Tiers of Monetisation on YouTube and the thresholds you need to meet in order to get monetised

  • Watch Hours - A look into what exactly is ‘Watch Hours’ and how this metric is important

  • YouTube Ads - We look at the different types of youtube ads, and what these mean for your videos

  • CPM & RPM - A look into the “Clicks Per Mille” and “Revenue Per Mille” and why this metric is still important to how much you can earn on your videos

  • Top Niche’s - We look into the Top most highly-paid Niche’s on YouTube

  • Demonetisation - What to do to avoid it, and what to do if your videos get hit by it!

  • Copyright - An insight into how to avoid copyright strikes and what to do if your content gets a Copyright ID match and how to claim it

MODULE 8 - How to Grow your Channel

  • We look at the different ways in which viewers find your videos

  • YouTube Analytics - How to read and understand the detailed analytical data from your YouTube channel analytics

  • Evergreen Videos - What they are and why they can be key to your success

  • Understanding Viral Videos - We take a look at my viral videos (over 66 of them) And what made them go viral

  • Collaborations - Why collaborations can help you far more than just views and subscribers

MODULE 9 - Road to Full Time YouTube

  • Affiliate Commission - What it is and how you can leverage this passive form of income

  • Brand Deals - A look into how to get brand deals, why you shouldn’t undervalue yourself and how to work with brands and sponsors

  • Merchandise - How to setup your Merch in a way that you don’t have to store or package any of it!

  • Physical Products - How you can increase your income by diversifying into physical products and the benefits and drawbacks of this

  • Digital Products - The various forms of digital products you can setup to compliment your YouTube channel

  • Email Marketing - The power of email and why it is just as important as your YouTube subscribers

MODULE 10 - Summary

  • A reflection on what you have learnt on the course

  • Links to the private School of YouTube Facebook group where you can link up and share ideas with other like-minded creators that have done or are still doing the School of YouTube

  • Discounts on other courses within the TA Academy

SOUND GOOD TO YOU?

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FREQUENTLY ASKED QUESTIONS

  • Yes, once you sign up, you get lifetime access to the School of YouTube and you can dip in and out of the course whenever you want.

  • Yes, over time new lessons will be added to the course and outdated lessons will be updated.

  • Yes! Once you sign up, you get exclusive access to the School of YouTube private Facebook group where you will be with others who have enrolled on the course. Here you can share ideas and collaborate.

  • Yes - The School of YouTube is just the start. We will be launching multiple classes on the TA Academy ranging from: Bushcraft, Fishing, Survival, Cooking and much more. Be sure to sign up to the newsletter to be notified of when new courses go live and exclusive discounts.

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